It Suspends, It Rattles, and It Kicks A##!! The Kick A has a unique tail kick that mimics the natural action of injured prey. The (ROF) rate of fall is about 1 foot per 3-4 seconds. This will vary based on salinity, water temp, and clarity. Suspending baits are sensitive to all the variables. You can slow or speed up the ROF by changing hooks and split ring. Great for big Trout and Reds. Rigged with 4x VMC hooks.

The River2Sea S-Waver is the hottest swimbait on the West Coast, and is leaving a major footprint on this lure category nationwide. Featuring a natural “S–Action” swimming motion, the S–Waver will seductively wake the surface and call big gamefish in for a closer look. Hold your rod tip up and S–Waver is a surface lure, allow the bait to slowly sink and the S–Action continues under water. The S–Action swimming motion is created by River2Sea’s exclusive Pin and Tenon Hinge and accentuated by her soft PVC tail. That seductive wake will only be interrupted by the explosion of a massive strike.

Thinner than the original, the Culprit Incredi-Slim delivers the same great action as the Culprit Incredi-Craw, but in a trimmed-down profile that is perfect for more finesse driven tactics. Designed with a number of skinny appendages, the Culprit Incredi-Slim flares and pulses when it is at rest, giving it an ultra-natural and excessively appetizing presentation. Whether it is fished on a Carolina-rig, shakey head, or bladed swim-jig, the Culprit Incredi-Slim delivers a mouthwatering presentation that light-feeding bass won’t be able to resist.

The Strike Pro Alpha Minnow series is perfectly designed for cold water, suspended fish presentations. The smaller finesse profile gives the Alpha Minnow the ability to mimic erratic baitfish. Each of these lures are designed to Strike Pro’s high quality standards and features VMC hooks, stainless steel split rings, and a variety of colors to match any fishing situation.

Featuring a unique design with a hook extending from the back of the bait as opposed to the belly, the Backstabber Square-Bill Crank bait repels snags better than conventional lures. Specially tuned and weighted to accommodate the top hook and swim true, this hook configuration also hooks fish in the top lip – greatly increasing your odds of landing those larger fish. Available in several colors, both of the hooks on the Backstabber Square-Bill Crank bait also rotate 360-degrees so fish can’t leverage against the bait and bust free.

The Freedom Tackle Hydra Hybrid Jig features a unique, lifelike hydrodynamic head design complete with a durable, hardened epoxy finish, 3D hologram eyes, and a sonic brass echo chamber. It also features a special hook attachment that allows the hook to swing independently, providing enhanced bait movement and a more lifelike presentation. This also means fish can’t use the jig head for leverage and throw the hook, resulting in an increased landing percentage. Available in a range of realistic colors, the Freedom Tackle Hydra Hybrid Jig come with premium black nickel chemically sharpened hooks. The special hook attachment also allows you to easily change out hooks to the hooks of your choice.

The Hawg Shad, from Fishbelly, is a Japanese designed soft bait line that is uniquely realistic, and ideal for catching a broad array of fresh and saltwater species. The Hawg Shad looks so lifelike, they could have been dipped out of your minnow bucket. The enlarged eyes and natural finish will fool any fish. Since Hawg Shad is designed to swim like live bait, the lure is irresistible to a predator fish as well as the angler who fishes it.

River2Sea’s new Bling spinnerbait; designed by Ish Monroe, is built to attract the right kind of bites. It’s constructed on a light wire frame for maximum vibration and uses River2Sea’s new ultra thin blades and a premium ball bearing swivel for easier rotation at slower speeds. Offered in 3⁄8 and 1⁄2–ounce models and features a new flared head design to help balance the lure during retrieve and to help it deflect off of obstructions. Dressed with a hand tied silicone skirt and is available in six colors with three different blade combinations.

Offering a premium construction and an innovative head design, the Eco Pro Tungsten Kira Casting Jig is made to increase hook-ups and decrease hang-ups. Fitted with a high-quality fiber weedguard, the Eco Pro Tungsten Kira Casting Jig is perfect for working through areas of heavy cover. Made using a compact tungsten construction, the Eco Pro Tungsten Kira Casting Jig is smaller than lead counterparts of the same weight, making it ideal for working through extra-tight spots.

The Strike King Rage Space Monkey adds a new dimension to creature baits. The body profile is very unique in shape. The Rage Space Monkey has a frog like look to it, and an incredible action that mimics many different prey. The outrageous action of this bait as it falls through the water column is unique thanks to the Rage arms and legs. Designed to displace massive amounts of water, this is one bait you have to have in your arsenal. The Rage Space Monkey can be Texas rigged, Carolina rigged or even used as a jig trailer. Tie one on and see what the Rage is all about! Now fortified with coffee scent.

Great for redfish, trout, and flounder. The Wedgetail’s patented shape mimics the mullet perfectly. Trout, reds, and flounder eat small mullet. The famous Wedgetail kick swims through the water with the most natural action of any lure out there. These can be rigged with a jig head or on a swimbait hook.

Designed by 4-time Bassmaster Classic Champion, Kevin VanDam, the Strike King KVD Flat Side Crankbait is built with a slender profile and flat sides that produce an erratic thumping action. Its flat-sided design is very similar to the tournament-proven Strike King KVD HC Square Bill, and is perfect for grabbing the attention of slightly deeper fish.

In addition, the Strike King KVD Flat Side Crankbait also features realistic 3D eyes, and a beautiful chip-resistant finish that will last for many fish to come.

The Stupid Tube™ by Secret Lures is a custom designed tube and jig head that work together in a way that just might put some big trophies on your mantle. The Stupid Tube has a secret history of catching fish when all else fails (something about it flat out catches fish). Secret Lures have created a complete system and tweaked it to perfection. The Stupid Tube is a 3.7 inch hand dipped salted plastic tube that can be used multiple ways, but excels when rigged the Stupid Tube way!

When rigged Texas style, on a drop shot rig, or on a shaky head, salt-impregnated Finesse WormZ’s soft body and natural action are ideal for virtually all finesse presentations. Particularly deadly when fished on a shaky head, their tails stand up off the bottom every time thanks to the buoyancy of the ElaZtech material, which is 10x tougher than traditional plastics.

The all new Kanan Lures’ Alosa Minon promises to deliver some of the most advanced and never before seen features in a crankbait. The diamond bill, triangular body, and sleek curves produce an incredible swimming pattern that predatory fish cannot ignore!

Add these amazing features to the top producing colors, multi-textured body, and angry 3D red eyes, and you have yourself one quality crafted bait that only Kanan Lures can deliver.

River2Sea Spittin’ Wa is a hollow body frog bait that has a unique keel shaped and mouth design which gives it a 3 in 1 function…spit, chug, and walk! This is the ideal frog for when you need a little more commotion. A cupped, popping mouth with bubble jets that leave a bubble trail behind to draw more strikers. The Spittin’ Wa is extremely versatile, an excellent walking frog or use short, aggressive pops for a solid chugging sound.

A great choice as a flip bait or a bigger jig ttrailer, the Xcite Baits Raptor Tail™ Jr offers more size and vibration than its slightly smaller cousin the Raptor Tail™ Chunk. Its 4″ size makes it very versatile, and its high floating action means it will always rise in a defensive position on the pause. Its specially designed claw gives it a tremendous lifelike action, and each bait is infused with Xcite Attractant for added fish attraction. Available in 22 colors, the Xcite Raptor Tail™ Jr. offers a killer imitation of a bass’ favorite food.

The Tungsten Vibe will crawl through cover like no other lipless crankbait has ever thought of doing, and now the bass have nowhere to hide. Featuring an exposed tungsten chin, the Tungsten Vibe rides in a nose down fashion, but don’t let the sheepish nature fool you, this is one tough rattle bait that won’t back down to fish or cover.

Length: 3-6 inches

Reaction Strike’s Tube, Jr. represents a true breakthrough in tubes. Gone are boring one or two color injected tubes. Just a quick glance at these tubes and you will see they are unique. First, they are pad printed in beautiful patterns. Next, they have holographic eyes, and finally they are final dipped providing a clear coat that locks in the paint patterns, locks in the eyes, and provided a depth of finish that looks just like a living baitfish.

Weight: 1/16 ounce

Eco Pro Tungsten Pro Wacky Weights have reinvented “wacky” style fishing. Just insert the eye of the Pro Wacky Weight into your favorite soft plastic, put your hook point through the eye and that’s it! The Pro Wacky Weight lets you fish with your hook at a 90 degree angle, increasing your hook ups with less wear and tear on your plastics

Length: 5 inches

The Venom Lures Salty Sling is a traditional “stick” bait that rivals the top brands in the fishing industry. Using a larger grain salt to keep the bait soft, but less tear resistant, the Salty Sling lasts longer than other similar baits. Combine that with Venom Lures special scent and the fish will bite…and won’t let go.

The Z-Man Original Chatterbait was a revolutionary product when it was released a few years back. Since that time, it has taken the fishing industry by storm, accounting for multiple high-profile tournament wins. Combining the flash of a spinnerbait, the vibration of a crankbait and the profile of a jig, the Original Chatterbait is a triple-threat to fish everywhere! Also effective on pike, musky, striper and multiple inshore species including redfish.

River2Sea produced a limited-edition run of colors just for Tackle Grab. Built to bump and grind, the Ish Monroe “Biggie Smalls” Square-Bill Crankbaits are highly detailed square-bill cranks designed by Bassmaster Elite Series veteran, Ish Monroe, and River2Sea.

The VC2 Series has everything an angler wants in a crank bait. State-of-the-art molding, premium-grade plastics and a durable, multi-coat finish are just a few of the distinguishing features of this high-quality bait. Slightly larger in size, its modified body style allows it to mimic the most common bait fish, and the various bill shapes deter snags and generate excellent deflections.

The Reaction Strike Split Tail, Jr., is hollow inside, creating a much slower fall if fished with an unweighted hook. The real power of the bait is its ability to be customized—add lead for weight, rattles for sound or even scent! The Split Tail, Jr., mimics an injured baitfish when allowed to flutter down in the water column. Easily worked around weeds or through bushes and trees.

Legendary for its consistent performance, this scent is made from real whole crawfish, blended with amino acids and powerful bite stimulants to create a formula that is lethal on both large and smallmouth bass. Works extremely well with soft plastics, spinner baits, plugs etc. This formula has also been known to do well with steelhead and walleye.

The Sierra Slammers laminate tubes are perfect for largemouth, smallmouth, and spotted bass. But don’t be surprised if other game fish such as pike, walleye, and even lake trout make a meal of it!

Redesigned and better than ever, the Gambler “Why Not” offers a streamlined profile that easily slips in and out of heavy vegetation to tempt the bass lurking underneath.

The Reaction Strikes Revolution Frog represents the latest cutting-edge technology in frog fishing. Designed by Reaction Strike’s pro staff, the Revolution Frog is built for success. Most frogs in nature are about 2″ long, and this realistic offering is sure to ‘match the hatch’.